Free webinar to focus on healthy snacking trends

Healthy-snacking-the-focus-of-free-webinar.jpg
‘Seizing on healthy snacks: what’s driving consumer choice?’ takes place on Thursday 13 June (Getty Images/iStockphoto)

What consumers want from their healthy snacks is to be the focus of Food Manufacture’s latest free webinar, taking place next month.

With the global healthy snacks market expected to top £25bn by 2025, according to Grand View Research, Seizing on healthy snacks: what’s driving consumer choice?, in association with the Almond Board of California, will unpick the forces behind its growth and unravel the core values consumers are looking for from their brands.

Product developers, technical managers and those heading start-ups in the snack food category are encouraged to click here to register your interest in the hour-long webinar, which takes place at 3pm (UK time) on Thursday 13 June.

Sourcing ingredients sustainably

Key topics expected to feature include promoting a brand’s health credentials, sourcing ingredients sustainably, ensuring traceability through the supply chain, the challenges and opportunities around packaging formats, product reformulation, and cleaner labels.

An assembled panel of industry experts will be on hand to showcase the food and drink brands that are propelling the healthy snacks sector forward.

The first named speaker is Lu Ann Williams, director of innovation at Innova Market Insights. A known expert in food and drink trends, Williams leads a team of analysts that track new trends in more than 70 countries.

The UK crisps and savoury snacks market

The UK crisps and savoury snacks market was valued at £2,857m last year, according to the Snack, Nut and Crisp Manufacturers Association (SNACMA).

Nuts were valued at £317m, popcorn at £131m, and baked snack products such as pretzels were valued at £183m.

Snack manufacturers represent around 2.5% of the UK agri-food sector’s total value, according to SNACMA.

Over the past five years, the percentage of snacks using almonds has grown from 8.2% to 8.8% of total snacks globally, according to Innova.

Among all the snacking related market categories, bars with almond show the largest growth, it added. In 2017, one-third of bars tracked contained almonds.