Darrington came up with the title of the book from the idea that if you stretch a kilo of strawberries out to the moon, the flavour portion would only be eight kilometres high.
"Editing Food Manufacture was one of the most rewarding periods of my life," he recalls. It was one of the most exciting times in the industry and certainly one of the most turbulent and exciting in publishing technology. These challenging years saw the rise of the supermarket, the growth of convenience food and the BSE disaster.
'I've seen fat substitutes that make you wear nappies, lollipops that glow in the dark, packaging that talks to you, dried beer, powdered water," he says. "The list is almost endless."
Contact: Strawberries to the moon