Bakery fights back after The Apprentice final
In a tweet sent out today via Twitter account @TheLuluLife, Zissman said:
@ThommoUK77 yes I pitched yesterday to @AngelsDen and have 16 investors on board! X
— Luisa Zissman (@TheLuluLife) July 18, 2013
Totton won her business pitch to Lord Alan Sugar for £250,000 to finance the development of a chain of anti-ageing skin treatment clinics in the nail-biting final, dubbed ‘Botox v Bakery’, on BBC1.
Started pitching
Zissman tweeted that she had started pitching for cash via @AngelsDen two days after discovering she had lost her pitch in The Apprentice final.
Immediately after the show was aired, she tweeted:
Dnt be sad guys I pitched today for investment with @AngelsDen have 16 investors interested!! Bakers Toolkit will be launched later this yr
— Luisa Zissman (@TheLuluLife) July 17, 2013
Zissman runs an online retail business called Dixie’s Cupcakery, a retail and delivery business which sells into 90 countries, turning over £1.7M and claiming profits of £250,000.
She is seeking money to develop the Bakers Toolkit, a wholesale business which plans to supply high quality baking products to the baking industry for which she has a three-year exit strategy.