Former British Poultry Council boss wins international role

17-Feb-2014 - Last updated on 18-Feb-2014 at 10:36 GMT

Bradnock will bring over 20 years' experience, gained with the British Poultry Council, to his new role

The former chief executive of the British Poultry Council (BPC) Peter Bradnock has been appointed as the new policy affairs consultant for the International Poultry Council (IPC).

Bradnock, who retired last year after more than 20 years with the BPC, will take up the position on a part-time basis.

In the role, he will work with international organisations such as the Food and Agriculture Organisation of the UN, the World Organisation for Animal Health, the World Health Organisation and the Codex Alimentarius Commission on issues that concern the global poultry industry.

Essential

IPC president Jim Sumner of the USA Poultry & Egg Export Council, said: “As the only global organisation representing the interests of poultry organisations in the major poultry-producing countries, the IPC believes that having a knowledgeable policy person to interact with these international groups on important poultry issues is essential.”

Members of the IPC unanimously approved the committee’s recommendation to appoint a consultant to monitor poultry policy issues at a recent meeting in Geneva.

Before joining the BPC in 1991, Bradnock held a number of private sector and government positions in the UK and his native New Zealand.