'First' high-protein diet crisp range
A new line of high-protein dietetic crisps is said to be enjoying success in Europe and North America. This formula, developed for weight control, took a full year of development before its first European launch, according to the manufacturer, Laboratoire PYC, which makes dietetic products and nutritional supplements.
The soya-based formula has a protein content of 45% and the recipe contains 70% fewer carbohydrates and 60% less fat than potato crisps.
The flavour range was created in house and covers savoury snacks and country-specific flavours, such as dill for Scandinavia.