The rashers are naturally smoked using beech wood chips, mildly seasoned and sold ready-sliced, for use in sandwiches, home cooking and in halal versions of the traditional English breakfast.
KQF said they contained significantly less saturated fat than bacon, because their light marbling was achieved using lean chicken meat rather than fat.
‘Healthier convenience food’
“We've been working hard on new product development,” commented Faruk Vali, KQF md. “In particular, we've been looking to introduce healthier kinds of convenience food – tasty snacks and family meals that make life easier without piling on the sugar, fat and salt.
“Halal macon rashers are the first of these new products and, in the trial stages, customer feedback has been excellent. They come ready-cooked and they can be eaten on their own or used to add flavour and texture to other dishes such as pasta, salads, wrapped sausages or oven roasts. The beef and chicken versions each have distinctly different flavours.”
KQF’s products are independently certified by an HMC inspector stationed full-time at its factory in Blackburn to ensure they are sourced and produced according to strict halal requirements.