Food supplements decline boosts plant extract

Diminishing consumer trust in supplements and a clamour for shorter ingredient lists has led to a surge in demand for a plant extract, its maker claimed.

Frutarom said its HyperPure technology, originally used in the company’s pharmaceutical-grade facility, gently processes botanical nutraceuticals, without impairing their bioactivity or health benefits.

‘Eco-green’ technology

This sustainable, “eco-green” technology maintains the nature of the ingredient while achieving improved solubility.

“By using the proprietary HyperPure technology, we can ensure the removal of a wide range of contaminants,” explained Matthias Kreuter, chief scientific officer of Frutarom’s health business unit.

‘Undesired by-products’

“These include pesticides, polycyclic aromatic hydrocarbons (PAHs) and unsaturated fatty acids that undergo rapid peroxidation, degrading other ingredients and producing undesired by-products such as heptanol.”

Last year, the EU advised on maximum levels of PAHs in food supplements.