Gluten-free market to grow faster than ever
The gluten-free market is predicted to grow at a faster rate than ever before, and be worth $5,279M by 2022, a research body has claimed.
Valued at $3,126M in 2015, the market is projected to grow 7.5% annually from 2016 to 2022, according to Allied Market Research (AMR).
Gluten-free bakery products currently dominate, occupying approximately half of total market revenue in 2015.
Increase in working women
Growth could be attributed to an increase in the number of working women as well as increases in per capita disposable incomes globally, AMR said.
The promotion of health and wellness, improvement in marketing activities, and growing awareness about coeliac disease and other allergies were also behind the growth, it added.
However, price sensitivity was expected to remain a factor.
