Britain’s top retailer expects to serve 15,000 customers a minute as people rush to finish their Christmas shopping.
Tesco customers are to purchase up to 27M carrots, enough to stretch 11 times around the world, as well as 60M Brussels sprouts. More than 180M Brussels sprouts will go on sale at Tesco stores over the Christmas period.
Customers are predicted to buy 7M pigs-in-blankets on Friday and Saturday (December 23), with over 26M sold in 2017 so far.
The Queen
The Queen will also join 2.2M people in buying a Tesco Christmas pudding this season, claimed the retailer (see tweet below).
Two-thirds of the UK’s total sprout consumption occurs outside the festive season in the UK and Britons eat more Brussels sprouts than anyone else in Europe.
Tesco also planned to donate £1 to food charities FareShare and the Trussell Trust for each turkey sold.
Britain is also set to consume twice as many crackers in the run up to Christmas compared with the rest of the year, according to savoury snack manufacturer Jacobs.
23.8M Jacob’s Cream Crackers
Up to 23.8M Jacob’s Cream Crackers are sold each year – more than 0.5bn individual crackers – with seven out of 10 households consuming Jacob’s in the past year.
John Roughneen, Jacob’s head baker, said: “We all enjoy crackers during the festive season – whether having friends over for a drink, having a late-night snack and of course the traditional cheeseboard that comes out after dinner on Christmas day. We Brits just can’t get enough.”
Meanwhile, the Co-op revealed plans to donate 100,000 meals to vulnerable people during the run-up to Christmas, in partnership with food redistribution charity FareShare.