Bakery launches meat-free burger range

By Gwen Ridler

- Last updated on GMT

Artisan Bread Organic has launched a range of meat-free burgers
Artisan Bread Organic has launched a range of meat-free burgers
Gluten-free bakery Artisan Bread Organic has launched a range of meat-free burgers, following customer demand for meat alternatives from the manufacturer.

The producer – which claimed to be the UK’s first organic, gluten-free and gum-free bakery – has created two ‘mushroom styled’ burgers in time for the summer.

Artisan Bread Organic’s Burger in Bun is baked into a sourdough-style roll and has been pitched as perfect for barbecues, festivals, party food and other summer activities.

Its second product launch, mushroom burgers, can be fried or grilled. Made with mushroom, quinoa and turmeric, the burgers can be eaten hot or cold and are vegetarian and dairy-free.

‘Meat replacement’

Ingrid Eissfeldt, owner of Artisan Bread Organic, said: “In a recent survey our customers asked us to create a meat replacement, so that's exactly what we've done – as always without gums or additives and using the finest, organic ingredients.

“Summer is upon us and we can't wait for the public to enjoy our new meat-free products! They look good – they taste good – you may even convince a meat-eater to try them.”

Organic, gluten-free ingredients

Both products were created using certified organic, gluten-free ingredients, including pea protein, and dillisk – often referred to as vegan bacon.

The Burger in Bun has a recommended retail price (RRP) of £3.15 for a pack of two. Artisan Bread Organic’s mushroom burgers have an RRP of £2.40 for a pack of four.

The launch of the Burger in Bun and mushroom burgers followed a number of meat-free and vegetarian launches from UK food and drink companies this year.

Last month saw Sainsbury’s launch a vegan-friendly range of fake meats​, including burgers that will ooze red juice, resembling blood.

Meanwhile, frozen foods supplier The Authentic Food Company (TAFC) is to introduce a vegetarian burger​ that cooks and tastes like meat into UK stores, through its partnership with American brand Beyond Meat.

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