He will replace the current Diageo GB managing director, Dayalan Nayager, who has been appointed President, Diageo Africa and will join the Diageo Executive Committee.
Teles will report into John Kennedy, president Europe and India.
History in the industry
Teles joined Diageo in March 2018 from Heineken, where he has worked for 15 years leading transformational commercial strategies in multiple countries and regions, including the USA, Brazil, and Europe.
Diageo said that since taking on the role as president of the DBC Teles has been instrumental in the transformation of the business and its culture. Under his leadership, the Guinness Open Gate Brewery in Baltimore became the number one taproom in America, with the Chicago taproom due to open in 2023. During his time in North America there has been an increase in female representation by 21% over the last year, the company said.
John Kennedy, president, Diageo Europe and India said: “I would like to thank Dayalan for his outstanding contribution as managing director of GB and wish him all the best in his new role.
Leading Diageo's transformation
“I would also like to congratulate Nuno Teles on his new appointment and welcome him to the European Executive Committee. In North America, Nuno led a transformation of the business and its culture. I’ve been especially impressed with Nuno’s passion for inclusivity and diversity and I am excited about the expertise he will bring to the role and what he will achieve for GB.”
Dayalan was appointed managing director for GB in 2019. Under his leadership, there has been a bold innovation and business development strategy, including acquisitions of The Chase Distillery, Seedlip and the Santiago de Cuba joint venture.
