This newly created position will see Hancock focusing on developing the strategic direction of the business through transformational growth opportunities and M&A.
According to the company, Hancock joined Meadow Foods in 2007 and since then has led several “transformational projects” across various parts of the group.
Plant based
His most recent role has been to lead the state-of-the-art plant-based facility developing plant based dairy alternatives.
Hancock will continue to oversee the plant-based division and is currently recruiting for a head of sales to bolster the team. He also continues in his role as an Executive and Board member for Meadow Foods
In February, the company unveiled a trio of senior hires. Andy Smith joined as commercial director secondary ingredients, Alun Lewis as head of sustainability and Lorraine Hammond as HR director.
Value added ingredients
Meadow Foods operates from four BRC AA accredited sites in Chester, Peterborough, Holme-on-Spalding Moor and Dolgellau where it manufactures value added ingredients 7 days a week for some of the UK’s best known food companies.
The company has recently grown its portfolio with the acquisition of Nimbus Foods and the investment in plant-based dairy alternatives.
In 2019, it purchased topping and inclusions firm Nimbus Foods, for an undisclosed sum, in a bid to expand its product portfolio.