The new packaging can be recycled curbside, which means that it no longer needs to be returned to allplants, reducing carbon emissions in the process.
Work on replacing the previously used denim liner based packaging began last year as the North London company looked to reduce the amount of waste that was ending up in landfill. However, any new solution also needed to be able to keep its ready meals cool or frozen for prolonged periods of time.
The solution that the allplants team has now settled on is a corrugated liner, which is 100% biodegradable, compostable and recyclable. The food delivery service claims that the new liner will allow food to remain frozen until 10pm, an hour after its last delivery of the day is generally completed.
According to allplants, the packaging will prevent 51 tonnes of waste ending up in landfill each year, while also cutting plastic use by three tonnes. The new lining has been phased in throughout August 2023.
Reflecting on the launch, founder Jonathan Petrides said: “The team at allplants are so excited about this evolution – not only in our packaging, but also in our commitment to sustainability. Our journey goes beyond serving delicious, healthy, plant-based meals; it's about showing an alternative brighter path for the food industry”.
Each ready meal is cooked out of its London kitchen, with more than 100 options now available for order. The meals are delivered in bright yellow boxes, which have been redesigned with the support of creative agency Pearlfisher.
In an attempt to change the perception of ready meals, allplants launched a campaign using AI last month (July 2023) that compared stereotypical ready meals with its more modern range of options.
In other news, sustainable wine and spirits paper bottle manufacturer Frugalpac has sold a second of its machines to the Monterey Wine Company in California.