Managed and brokered by Brabners LLP, the investment will see the drinks maker upscale its production to 500,000 units per year while delivering new technology to support research and development in low- and no-alcohol drinks (NOLO).
Mash Gang described the next stage of its development as an integration of traditional techniques with ‘cutting edge’ technology as it sets its sites on global expansion and recognition on the NOLO sector.
Conversations and opportunities
Chief executive James Loveday said: “This investment ends a 12-month process, filled with countless conversations and opportunities.
“Ryan was the investor who asked the right questions and worked with us to structure a deal that suited everyone. He understands our operation and has a shared belief in our vision. Ryan’s experience with fast-growing businesses, Internet and tech, and our commitment to deliver fantastic beer globally, makes for an unrivalled pairing.”
Mash Gang represents the first non tech investment by McCarry, whose experience included several directorates and non-executive roles with tech companies over the past 24 years.
Fast-developing sector
Commenting on his investment, Ryan McCarry added: “I am thrilled to join Mash Gang as an investor and non-exec director. From our first introductions, I knew I wanted to be part of their journey, culture, and move into this exciting, fast-developing sector.
“Mash Gang has a fantastic reputation for delivering game-changing, great-tasting, high-quality NOLO drinks with relentless innovation. The crossover of tech and low-alcohol drinks is not obvious, but technology plays an increasingly important role in NOLO drink production, solving global supply challenges and managing subscribers and retailers.”
Meanwhile, UK-based brandy manufacturer Burnt Faith has raised over £2m in funding, with plans to use the money to boost its growth internationally and ‘innovate within a sleepy category’.
