Held at its headquarters in Burton Latimer, Northamptonshire, the day offers female year 10 students from surrounding schools the opportunity to learn more about careers in engineering from professionals working within the company.
Weetabix hopes the day will inspire more women into the field, provide informational resources and practical demonstrations, and promote further diversity and inclusion within the industry.
Several senior figures from inside the manufacturer will provide students with exclusive insight and highlight the role that engineering plays in delivering a range of different products.
Attendees will also be taken on a tour around one of the Weetabix plants for first-hand experience.
'Point of pride'
“We’re delighted to invite year 10 students to Weetabix to understand the engineering careers available,” said Christine Bryanton, senior early careers advisor at Weetabix.
“Creating new opportunities for young people to train, develop and thrive within the sector is a point of pride for us, and especially when it comes to inspiring more women into a field that is typically associated with men.
“We look forward to welcoming everyone on the day – and potentially some new Weetabix engineers in the future.”
The Women in Engineering Day forms part of the company’s long-term strategy to boost interest in the fields of engineering and manufacturing. While the event may not yield an immediate increase in applications, the goal is to inspire and encourage more female students to consider engineering as an option for future exploration.
Evie Elliott recently completed the level 3 Weetabix Engineering Apprenticeship programme and has now moved into a multiskilled role with the company.
“I had only heard good things about the Weetabix Apprenticeship programme before I applied, and after speaking to some apprentices at a careers fair, decided that it was the right path for me,” she said.
“It's a great motivator to earn whilst you learn in an industry and trade you care about, as well as in a company who accepts you for who you are. After carrying out the four years of training, I am now working as a multiskilled engineer primarily performing planned and preventative maintenance in our Weetabix plants.”
In other news, Kellogg’s owner Kellanova has announced plans to invest £75m into its cereal production facility in Wrexham.