Archives for June 8, 2014

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World Cup to boost British food and drink sales

By Michael Stones

The Brazil 2014 football World Cup is set to kick off a £271M boost to Britain’s food and drink industry, according to research from e-marketing firm Webloyalty.

Fight for savoury biscuit category share begins

By Nicholas Robinson

Biscuit heavyweight United Biscuits (UB) has reaffirmed plans to grow its UK savoury biscuit retail sales value by 20%, challenging competitor Burton’s Biscuits Company’s announcement it would storm the category.

Novel foods rules are a barrier to innovation

By Nicholas Robinson

Europe’s strict novel foods approval system is preventing businesses from bringing new novel ingredients into their home markets and driving them to countries such as the US instead, industry leaders have warned.