Valeo expands in Europe with I.D.C Holding acquisition

The manufacturer – known for brands such as Rowse, Jacob’s and Kettle – has purchased the European firm for an undisclosed sum, with the deal expected to complete later this year.

Valeo described the purchase as a natural fit for its sweet snacking business and would form the cornerstone for its operations in the ‘fast-growing’ Eastern European market.

I.D.C’s branded product portfolio will be leveraged to support the expansion of Valeo’s existing offerings on the continent, including its CandyPlus operations in the Czech Republic, Balconi business in Italy and Schluckwerder business in Germany.

Transformative acquisition

Valeo chief executive Ronald Kers said: “This is a transformative acquisition for Valeo Foods Group. The inclusion of I.D.C. Holding within Valeo Foods Group will enhance our industry position, drive further growth in our portfolio and international footprint and allow us to meet growing consumer demand in this segment. We are delighted that the team at I.D.C. Holding share our confidence and ambition to be the major sweet treats player in Europe.”​

First established in Slovakia more than a century ago, I.D.C produces a wide range of branded wafer, biscuit, sugar confectionery and seasonal chocolate products. Its Horalky, Mila and Lina brands hold prestigious positions within the Czech and Slovak markets with strong consumer recognition and loyalty throughout the region.

In 2023, I.D.C. Holding had net sales of almost €200m (£168.6m) and currently employs approximately 1,150 people.

New chapter

Pavol Jakubec, owner of I.D.C. Holding, added: “After 32 years of developing I.D.C. Holding from a local, traditional confectionary business into a major regional player in the category, operating from best-in-class manufacturing facilities, it is the right time for a new chapter in the development of this company.​

“I am very excited to transition the business to Valeo Foods Group, who have a great track record of acquiring and successfully growing businesses in this space and are the best partner to work with our employees and business partners to support I.D.C. Holding in further growth and expansion.”  ​

Meanwhile, British halal food brand Takul has been acquired by European private equity investor Perwyn​​ via its portfolio company Isla Délice.