NPD
The latest NPD from food and drink manufacturers
From the forests of darkest Peru…
Joe & Seph’s Gourmet Popcorn has released a limited-edition flavour to celebrate the release of ‘Paddington in Peru’ in cinemas next month.
Inspired by the iconic children’s character and his love of orange marmalade sandwiches, limited-edition pouches of Orange Marmalade Popcorn are now available in select UK cinemas.
“We are delighted to collaborate with Studiocanal to bring Paddington fans a truly immersive experience with our Orange Marmalade popcorn,” said Adam Sopher, co-founder of Joe & Seph’s Popcorn. “Paddington is a much-loved figure, and we’re excited to add such an iconic and delicious treat to the moviegoing experience.”
The popcorn maker is supporting the campaign with an on-pack competition offering consumers the chance to win a year’s supply of popcorn plus a family stay in London – complete with overnight accommodation and Paddington walking tour.
Exclusive packs of Joe & Seph’s Orange Marmalade popcorn are available in Vue, Odeon, Picturehouse, Light Cinemas, as well as a number of independent cinemas. The new flavour is also available via Card Zone, Amazon and online through the Joe & Seph’s website.
Tastes of the world
Pukka Pies is bringing the tastes of Jamaica, Mexico and India to the savoury pastry category with launch of its new World Flavours range.
The three-strong line up of World Flavours Parcels – consisting of Jamaican Jerk Chicken, Mexican Beef and Indian Spiced Vegetable – focus on delivering bold, punchy flavours in the convenience of handheld savoury pastry products.
Isaac Fisher, Pukka CEO, said: “As a British brand catering to a beautifully diverse audience, it’s incredibly important that we’re celebrating as many cultures as possible with our product range, which is why we have launched our Pukka ‘World Flavours’ grab and go parcels.
“When developing the products, our top priority was coming up with something that tasted great and felt authentic. That’s why we travelled the world, visiting Jamaica, Mexico and India, to bring a taste of these iconic culinary destinations to the UK, of course adding our signature Pukka stamp along the way. This launch will shake-up the category, adding vibrancy and great taste.”
The Pukka World Flavours range will be available in Morrisons stores from 9 October, followed by Tesco and ASDA from November (130g, RRP: £1.50). The range will also be available in the convenience and wholesale channels.
Cheese on the go
Cheese brand Cathedral City has partnered with on-the-go manufacturer Summit Foods to launch three new pastry products into the chilled foods aisle.
Two Cathedral City toasties – Cheddar & Ham and Red Leicester – and a Cathedral City Cheddar & Ham Croissant are now available in retail stores across the country.
The partnership represented a strategic move by Cathedral City to appeal to consumers seeking “convenient and delicious” snacking options while strengthening its presence in the chilled category, expanding beyond the cheese aisle.
Commenting on the launch, Cathedral City senior brand manager Abi Armson said: “Our partnership with Summit Foods is a testament to our commitment to delivering innovative, high-quality options that meet the evolving needs of our customers.
“With consumers becoming increasingly time poor, shoppers are looking for quick, convenient and fresh meal solutions to satisfy their everyday food needs. Our new Toasties and Croissant tick all these boxes, whilst retaining the high quality and delicious taste that you would expect from Cathedral City.”
The new range are available in 206 Sainsbury’s stores across the UK with an RRP of £3 for the Croissants and Toasties. The range will be within the snacking area of the chilled fixture in the supermarket, outside of the traditional cheese aisle.
Japanese spin on a classic sauce
Sauce Shop is offering a Japan-inspired spin on a condiment staple with the launch of its Miso Teriyaki BBQ sauce.
This new product is a blend of sweet, savoury, and umami notes, combining the umami richness of miso with the smoky depth of traditional barbecue. Designed to elevate everyday meals, this sauce can be paired with a wide range of dishes – from grilled meats and vegetables to stir-fries and burgers.
Sauce Shop described the flavour of the condiment as having sweet tomato, sesame and red miso tasting notes. The sauce is available in 320g recyclable squeezy bottles in Sainsbury’s stores nationwide and online.
"We’re excited to introduce our new Miso Teriyaki BBQ sauce exclusively to Sainsbury’s customers, who we know are often on the lookout for new and exciting flavours,” said sauce Shop co-founder Pam Digva. “We know this combination of flavours works really well and will be perfect for anyone looking to incorporate Asian fusion flavours into their cooking with minimal effort.”
Healthy eating for Danone’s 30th anniversary
Danone is celebrating its 30th anniversary with the launch of Actimel+ Triple Action, a new range fortified with vitamins and minerals targeted at the growing trend of health-conscious consumers.
Available in each-passion fruit, strawberry pomegranate, blueberry-blackberry and orange-peach flavours, the yogurt drink contains vitamins D and B6 to support the normal function of the immune system, magnesium to reduce tiredness, and vitamin C for its antioxidant properties.
Pablo Perversi, Danone Europe president, said: “Food has entered a new era, and its role in health will only grow in the coming years. Consumers are now more aware than ever of the importance of gut health and immunity, seeking food and drinks that support this.
“We are investing in our brands as part of our Renew Danone strategy and expanding our footprint by offering new ranges with more health benefits. Actimel, one of our flagship brands, will continue to play a crucial role in driving the future growth of the dairy category in Europe.”
Actimel Triple+ range will be progressively sold in all major European retailers in 20 countries across Europe. It will be produced in Belgium and Spain.
A taste of the sea
Independent Scottish distiller Eden Mill has created a novel sugar syrup aimed at cocktail aficionados.
Collaborating with local artisanal salt producer from St Monans, East Neuk Salt Company, the syrup combines elements of sweet, salt and smoke to add a twist to cocktails.
The St Monans sea salt is smoked with cask staves from Eden Mill’s award-winning single malt whisky. The result is a complex cocktail modifier that adds a light smoky element to your drink that’s balanced by sea salt and sugar.
Commenting on the partnership, Hannah Ingram, head of marketing at Eden Mill, said: “Fife is our home, and an integral part of our brand. It has such a rich larder and we want to celebrate this whenever we can – from sea salt to barley and botanicals.
“Our team was inspired by what East Neuk Salt Co are doing and we jumped at the chance to partner with them. The syrup is simply delicious – perfect in an Old Fashioned. With a palate pleasing combination of sweet, salt and smoke it immediately whisks you away to a beach barbecue on Fife’s stunning coastline.”
For a limited time, each purchase of The Guard Bridge Blended Malt Scotch Whisky will come with a free bottle of the Smoked Salt Sugar Syrup from Eden Mill’s website. The sugar syrup is also available to try at Eden Mill’s two visitor experiences in St Andrews and Edinburgh.
East Neuk Salt Company’s founder Darren Peattie added: “It’s fantastic to collaborate with a local Fife business like Eden Mill. Combining their innovative spirit expertise with our unique smoked salt sugar blend, this partnership brings an exciting new dimension to the premium cocktail market, and we can't wait to see how mixologists and consumers respond."
