Simply Lunch boost efficiency through new online ordering platform
Features of the new ordering system included cut-off management, order visibility, product supersession/seasonality and date-led ordering. The system also helps to automate processes to help eliminate human error from orders.
This software functionality would help Simply Lunch manage its customer-focused operation and continued growth, according to Mezze – customers are provided an online grocery shopping experience when ordering from the manufacturer.
Online portal
Simply Lunch head of customer experience Martyna Onysk said: “At Simply Lunch, we are extremely excited about our partnership with Mezze and in bringing to market a leading online customer portal for our clients.
“We continue to look at ways of enhancing our customer experience and with the guidance and expertise of the Mezze team we have found the partner that will revolutionise our customer experience in the coming years through innovative digitalisation projects and initiatives.”
Through this partnership, the manufacturer hoped to modernise its systems and provide better customer service – as well as provide an increase in efficiency when fulfilling customer orders.
‘Value of automation’
Mezze founder Simon Bos added: “We're thrilled to partner with Simply Lunch, one of the most exciting Food to Go brands in the UK and a company that shares our outlook on innovation and the value of automation.”
Established more than 30 years ago, family-owned Simply Lunch produces hand-crafted ready-to-eat products for the food to go market, including sandwiches, wraps, salads and snacking pots.
Meanwhile, Kimberly Carey Coffin – global technical director at Lloyd’s Register – explored how digital systems can benefit food and drink firms across a number of applications, including artificial intelligence, managing data from internal and external sources and the threats that come with territory.
“The good news is that we are already seeing more evidence of processors trying to gain a deeper understanding of their supply chain and how data and AI can be used to provide actionable insight for more informed decisions,” said Coffin.
