New addition to Rowntree’s range
Nestlé has added new additions to its Rowntree’s brand with the reveal of two new variants in its Randoms range of sweets.
Celebrating the range’s 10th birthday, two new sharing bags – the first containing brand new Randoms Sours and the second Squish’ems (squishy foam and fruity jelly in one sweet) – are joining the existing range of Rowntree’s Randoms.
The launch also coincides with a major refresh of the Rowntree’s brand. The re-brand introduces brighter colours and more prominent branding across all packs while the Rowntree’s logo itself has a modern new-look with a darker green colour and updated font.
Nestlé also announced it will be dropping Tootie Frooties from the range after a dip in popularity over recent years.